Importance of marketing can’t be overestimated in current and future business, since it has a strategic role that drives business growth based on a deep knowledge of the customer. Global marketing programme is designed for students who want to get knowledge about essential and digital marketing elements, to un- derstand consumers’ behavior, to learn to analyse and manage marketing resources in a global business environment. Students will know how to use variety of contemporary marketing and communication tools, and learn to assess consumers’ needs by analysing examples from international businesses.
Extra Notes
* NOTE : The Tuition Fee is subject to change Semester wise, as such for exact Tuition Fee kindly see the Website of the respective University.
* NOTE : Pathways : Students who want to pursue a Graduate Degree through a particular University but are unable to meet the university requirements for the GPA, GRE/GMAT or English Language scores, have to take up an additional academic and language support i.e. pathways in order to ensure the admit and study at the desired University.