The Bachelor of Communication (Hons) in Media and Communication Studies [BC] at Beijing Normal-Hong Kong Baptist University (BNBU) in Zhuhai, China is a 4-year undergraduate programme designed to provide a comprehensive understanding of media systems, communication theories, and the role of media in society. The programme combines theoretical knowledge with practical skills to prepare students for careers in the global media and communication industry.
The curriculum covers key areas such as media and communication theory, journalism, digital media, public communication, media research, and global communication. Students develop strong analytical, critical thinking, and communication skills through case studies, research projects, and practical assignments. The programme emphasizes understanding media influence, audience behavior, and effective communication strategies in both traditional and digital platforms.
NOTE: The university may have additional program-specific eligibility requirements. It is recommended to verify these on the official university website.
Extra Notes
Entry Requirements
Minimum average score of 75% in any of the following at Standard XII awarded by Central Board of Secondary Education (CBSE), The Council for Indian School Certificate Examination (CISCE), National Institute of Open Schooling (NIOS) or state boards: ISC/HSC. And also obtaining at least 75% in Grade 12 English in SSC/ ISC/ All-India/ HSC/ Pre-University Certificate.