Do you see more than just a product — a story, a connection, and an opportunity? Then SMK’s Marketing and Advertising Creation program is for you! Great marketing is both an art and a science — creativity and strategy combined. Developed together with business leaders, our program equips you with not only theoretical knowledge but also hands-on practical skills. You will learn from academic professionals who manage marketing for leading Lithuanian and international companies. You’ll master the full process of marketing strategy development — from market and consumer behavior analysis, brand positioning and creative concept building to designing and implementing digital marketing campaigns that capture attention and drive results. If you want to create memorable ads, manage brands, analyze consumer behavior, and effectively use digital tools — Marketing and Advertising Creation studies at SMK in Vilnius, Kaunas, and Klaipėda are made for you.

NOTE: The university may have additional program-specific eligibility requirements.
It is recommended to verify these on the official university website.