The BA (Hons) in Business Management with a Specialism in Digital Leadership at Asia Pacific University of Technology & Innovation in Kuala Lumpur, Malaysia is an undergraduate program designed to develop strong business management knowledge together with leadership skills for the digital economy. The program focuses on core areas of business such as management, marketing, organizational behavior, and strategic planning while integrating digital transformation, technology-driven leadership, innovation, and data-informed decision-making. Students learn how to lead organizations through digital change by understanding emerging technologies, digital strategy, and modern business ecosystems. The curriculum also emphasizes practical learning through projects, industry collaboration, and case studies, enabling graduates to manage digital initiatives and lead teams in technology-driven environments. Discipline: Commerce, Business and. Subdiscipline: Business Management, Business Administration, Entrepreneurship, Innovation, Operations, Project Management, Event Management, Organizational Management, Health Management.
NOTE: The university may have additional program-specific eligibility requirements.
It is recommended to verify these on the official university website.