The Master of Business Analytics is designed to produce skilled talents in Business Analytics to meet the needs of talent in the big data era and the industrial revolution 4.0. The program answers the industry’s demand for a skilled pool of graduates who can apply data analytics skills to solve business challenges. It also provides exposure to students for circumventing the practical-based business analytics problem. This program is suitable for fresh graduates who plan to pursue a career as a business analyst and working adults who are seeking career advancement or change. This program prepares graduates to "Be Relevant, Be Different and Be the GOLD Talent"