This International Marketing program at RUDN University aims to integrate international experience of goods and services promotion with the experience of market activities of well-known foreign companies (Nestle, Danone, Coca-Cola, Adidas) in the conditions of the Russian economy.
Students are given the opportunity to master special areas of marketing at an advanced level, including marketing audit, strategic alliances (co-branding), marketing metrics, corporate website development, crowdsourcing, trade marketing, global trade networks, etc.