With relevant communication and information technologies, students will learn how appropriate marketing strategies with a digital focus are developed within a changing environment to meet various business, marketing and stakeholders demands.
Research and practice industry standard platforms, such as Google Analytic Academy, HubSpot, Hootsuite as well as practical workshops are incorporated into learning to help students develop contemporary and highly sought-after marketing skills like Content Marketing, Social Media Listening and Search Engine Optimisation.
Students can choose to attend one semester (Year 3 first semester) at the University of Stirling home campus in the UK, subject to global conditions and travel restrictions.
Extra Notes
* NOTE : The Tuition Fee is subject to change Semester wise, as such for exact Tuition Fee kindly see the Website of the respective University.
* NOTE : Pathways : Students who want to pursue a Graduate Degree through a particular University but are unable to meet the university requirements for the GPA, GRE/GMAT or English Language scores, have to take up an additional academic and language support i.e. pathways in order to ensure the admit and study at the desired University.