Based in Barcelona, one of Europe’s leading business hubs, this degree enables students to apply data-driven insights to develop effective marketing strategies in the digital landscape.
In this MSc program, students will learn how to use the newest AI tools: prompting, image generation, text to video, social network analysis, natural language processing, etc… and how to apply them to create successful digital marketing campaigns. Then to put things into practice, the course will also allow you to get hands-on experience during a curricular 6-month internship with a top national or international company.
NOTE: The university may have additional program-specific eligibility requirements. It is recommended to verify these on the official university website.
Extra Notes
Entry Requirements
3 year of bachelor degree with 55% from a recognised university. Student needs to attend an online interview and score at least 10 out of 20.
Remarks
English Language Proficiency Test waiver is only applicable to those students whose medium of instruction in previous education was English. If the medium of instruction for previous education was other than English, then it is mandatory for the students to provide an IELTS score card at the time of application. For students from Pakistan, Bangladesh, Sri Lanka, and Nepal, IELTS is a mandatory requirement; the required IELTS score will be 6.5 with no band less than 6. Student need to attend first semester online from their home. Student needs to pay € 100 application fee, once student is enrolled the application fee will be refunded. The age limit of applicants is 32 years; up to 35 years may be considered on a case-by-case basis.