Our Strategic Marketing MSc is a globally recognised programme designed to prepare you for a successful career in marketing and leadership. It is ranked 7th in the UK and 25th in the world in the QS World University Rankings: Masters in Marketing Ranking 2026.
This programme equips you with advanced knowledge and practical skills to thrive in today’s fast-evolving marketing landscape. You will explore the full marketing spectrum, including Marketing Strategy for Sustainable Organisations, Sales and Negotiation, Communications and Branding (with luxury brand management as a focus), Market Research, Digital Marketing, Retail and Omnichannel Marketing, Customer Relationship Management (CRM), and Big Data Marketing Analytics. The programme places a strong emphasis on practical marketing skills through real-life projects and the use of AI-driven tools to optimise campaigns, personalise customer experiences, and drive data-informed strategic decisions.
NOTE: The university may have additional program-specific eligibility requirements. It is recommended to verify these on the official university website.
Extra Notes
Entry Requirements
A UK lower second-class (2:2) undergraduate degree with Honours (A bachelor's degree with a percentage score of 55%), as a minimum, or equivalent international qualification.