Our MSc Digital Marketing Management Masters is delivered by Strathclyde Business School’s Department of Marketing. One of the first Marketing Departments established in the UK, with more than fifty years of internationally leading research, innovation and impact and global impact. Core to the programme is its industry relevance and responsiveness, as well as academic thinking, theories and cutting-edge marketing and management practice.

Key features of the course include:

a teaching team with extensive research and knowledge in digital marketing and fast-growing capability and engagement in digital transformation

high industry engagement, including hands-on experiences with digital and emerging media

a capstone Digital Transformative Project, working with local businesses through our Digital Marketing Clinic to plan and develop solutions for a digital marketing challengeOur MSc Digital Marketing Management students come from a diverse range of backgrounds, which enhances the learning experience. You'll have the opportunity to study alongside students from other postgraduate programmes, embracing a spectrum of perspectives into the classroom.