As a digital marketing student, you’ll be based in the Surrey Business School and be part of a vibrant community, focused on improving business practice and creating a sustainable and positive change.
Digital marketing is at the forefront of modern business problem-solving – allowing organisations to connect, engage and understand their customers’ needs like never before.
In the era of ‘big data’, with an increasing focus on the need for marketers to make data-led decisions, combining this with a growing variety of digital channels provides countless exciting and creative opportunities, to communicate and interact with your audience in various ways.
By the end of this course, you’ll be able to use your digital marketing knowledge to create engaging communication campaigns for both social media and more traditional channels. You’ll also have a practical understanding of various digital marketing skills applicable to current and future trends, from marketing analytics to consumer behaviour perspectives, so you can make well-informed business decisions in real-world situations.
The School is renowned for its:
World-class teaching and research
Strong focus on entrepreneurship and enterprise
Vibrant and diverse community
Excellent career prospects.
