This programme focuses on business applications of data science and machine learning and aims to enhance students’ skills and knowledge in a range of fields, including business operation, database, statistics, informatics, data analytics, machine learning and big data technologies in real-world business contexts.
When our students graduate, they will be able to:
find a job in the business firms that require knowledge of big data and advanced analytic techniques.
gain business insights and professional skills in data mining, data visualization, data management, process modelling, predictive and advanced analytics.
develop the ability to optimise the business processes and management practice.