It appears that Nanjing Normal University does not officially list Industrial Economics as an independent undergraduate major in its publicly available program catalog. Most standard undergraduate economics-related programs at Nanjing Normal are in areas like Economics, International Economics and Trade, Finance, Business Administration, etc., but Industrial Economics as a standalone major isn’t clearly listed in the official undergraduate offerings — instead, it may be included as a specialization or elective track within broader economics coursework or studied as a research interest among faculty (for example, scholars in economics at the university may focus on industrial economics topics in their research).
Industrial Economics broadly is the study of how industries operate within an economy, focusing on the structure, behavior, performance, and regulation of firms and markets. It explores topics like market structure and competition, firm strategy and organization, industrial policy, pricing, and technological innovation, blending microeconomic theory with real-world industry analysis. Students in programs or tracks related to industrial economics learn to analyze industry dynamics, competitive strategy, and the impact of government policies on industrial development, preparing them for roles in economic research, policy analysis, consulting, and business strategy.
NOTE: The university may have additional program-specific eligibility requirements. It is recommended to verify these on the official university website.