This program equips you with the practical knowledge and skills to navigate the marketing landscape shaped by digitalisation, artificial intelligence and creative thinking. 

Over 95% of our graduates have secured employment or pursued further education after completing this degree. You can gain first-hand experience by working on brand campaigns, collaborating with industry professionals and exploring the latest marketing trends. 

Whether you aspire to work for an agency, a start-up, a brand or in the public sector, this degree will equip you with the tools and knowledge you will need to thrive in this industry.

You will have the opportunity to learn from a team of experienced teachers with diverse expertise and professional backgrounds. The learning experience will consist of attending lectures, seminars, and practical workshops. During seminars and workshops, you will have the chance to engage in lively discussions with your peers and tutors, exploring what you've learned through independent study and lectures. You will have approximately 10 hours of study time credits per week, and you'll need to complete 120 credits per year, which are broken down into modules of typically 30 credits. During the first year, you will learn about how brands shape culture and how they are shaped by it. Additionally, you will explore the art and science of public relations, and develop your creativity and practical skills in concept development and content design for advertising, PR, and branding industries.