In today's rapidly evolving business world, the integration of AI and Data Analytics is essential for staying competitive and innovative. Our BSc in Management with specialisation in AI and Data Analytics equips you with the tools to transform vast data into actionable insights, enabling more informed decision-making and strategic planning. This specialization enhances your ability to optimize operations, predict market trends, and personalize customer experiences, driving efficiency and growth. As businesses increasingly rely on data-driven strategies, proficiency in these areas will become a crucial asset for business leaders who aim to leverage technology for sustainable success and a distinct competitive edge.

This double degree programme of studies between IBS (Hungary) and The University of Buckingham (UK), delivered in Budapest, covers the core knowledge and skills related to your programme using an interactive and practice-oriented approach to teaching and learning in small groups, and it also includes the UpSkill programme, our HR award-winning employability skills development framework as part of your studies.